London city pass: What sightseeing pass is right for you?

Woman taking a picture with the London Eye skyline.
Capture London's top sights with a sightseeing pass. Image courtesy of Shutterstock. Photo credits: Maridav.
Take your pick from three money-saving passes: The London Pass, Go City London Explorer Pass and Merlin London Attractions Pass – and decide which is best for you.
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What is a London pass?

A London pass is a sightseeing pass you can purchase before you travel or during your trip. It combines entries to attractions, tours, experiences and various discounts, which are available over a set number of days, to make the most of your visit.

In London, there are three main passes to choose from, which are listed below.

What passes are available?

The London Pass

Two people holding their mobile phones, showing a QR code and the digital app for the London Pass
The London Pass mobile pass. Image courtesy of London Pass.

The London Pass* is ideal if you're planning to explore multiple attractions in a day. With more than 90 attractions, tours and experiences to choose from, you have lots of choice.

This pass is ideal if you have limited time in London, especially as it includes fast-track entry for some attractions.

Find out what you can see using The London Pass with this three-day itinerary.

Go City London Explorer Pass

A man holds up his phone to take a selfie with Tower Bridge behind on a sunny day
Enjoy exploring London. Image courtesy of Leisure Pass Group.

The Go City London Explorer Pass* allows for flexibility between visits, while still saving money on individual tickets – saving you up to 55% on the cost of attractions and tours. You’ll also have access to the Go City app for handy maps and itineraries.

This pass is perfect if you live locally or visit London often.

Merlin London Attractions Pass

A family enjoy the amazing views from a pod as they ride The London Eye.
Enjoy incredible views of the city on The London Eye. Image courtesy of The London Eye.

With a choice of five different attractions, the Merlin London Attractions Pass is a flexible, money-saving pass – it offers savings of up to 45% compared to buying individual standard tickets.

Once you’ve booked a date for your first attraction, you then have 90 days to book and visit the remaining attractions. If you need to change your timeslot, you can reschedule at no extra charge. 

The Merlin London Attractions Pass is the only pass to feature iconic attractions such as the London Eye, Madame Tussauds London and SEA LIFE London Aquarium

Learn more about attractions included in the passes.

What is the difference between the three passes?

The London Pass allows you to visit unlimited attractions over a period of time (choose the number of days that suit you). The Go City London Explorer Pass gives you access to a specific number of attractions during a 60-day period.

Buy The London Pass for one, two, three, four, fivesix, seven or 10 days. Choose from more than 90 attractions, experiences, and tours. Or choose from two, three, five, six, or seven of London's top 20 attractions over 60 days with The Go City London Explorer pass.

The Merlin London Attractions Pass allows you to take your pick from five must-see attractions to use over a 90-day period.

What's included in a London pass?

View from one end of London's Tower Bridge, with the Thames and iconic buildings, including the Shard, in the background.
Visit top attractions including Tower Bridge with a London sightseeing pass. Image courtesy of visitlondon/Antoine Buchet.

The London Pass gives you access to experiences including a hop-on-hop-off bus tour and river cruise, plus spots such as the London Eye, Madame Tussauds, Tower of London, The Shard, Kew Gardens, Windsor Castle and London Zoo. 

Go City London Explorer Pass includes top attractions such as the London Eye, Tower Bridge, Tower of London, and experiences such as Up at The O2 and Emirates Stadium Tours. As well as exciting theme parks LEGOLAND Windsor and Chessington World of Adventures.

Merlin London Attractions Pass features the London Eye, Madame Tussauds London, SEA LIFE London Aquarium, London Dungeon and Shrek’s Adventure! London. 

How to buy and collect the passes?

All three passes are available to purchase online before or during your trip. You will receive an email confirmation including details on how to either download the pass to your smartphone, or to display or print a scannable bar code. Buy a London Pass*Go City London Explorer Pass* or a Merlin London Attractions Pass online now.

Which pass is best for you?

The London Pass is best when... are planning a short trip to London and want to see as many attractions as possible while saving money.

The Go City London Explorer Pass is for you when... live in or near London, are planning a longer trip, or prefer to explore the city over a longer period of time.

The Merlin London Attractions Pass is best when… want to tick iconic London attractions off your list while making big savings.

What other London passes are there?

A man and a woman are on the upper deck of the Cutty Sark trying their hand at marine rope knots.
Explore the Cutty Sark's main deck admire its ingenius design. © Barrow

Discover royal history and iconic maritime attractions with a Royal Museums Greenwich Day Pass.

With this pass, you'll tick off two fantastic landmarks, including the Cutty Sark and the Royal Observatory in Greenwich. At Cutty Sark, explore each deck of the famous tea clipper with its interactive displays, daily talks and mini-workshops. During the school holidays you may also find a few curious characters from the ship's past on board.

At the Royal Observatory, you'll discover the historic home of British astronomy, where some of the world's most brilliant minds used to study the night sky. Uncover interesting tools and artefacts used for creating maps, clocks to navigate the seas and the invention of time as we know it.

Positioned to offer astronomers the best view of the stars, you can also enjoy spectacular views of Greenwich atop the hill on which the observatory stands.