Trafalgar Square at sunset with fountains and buildings in the background lit up, including the National Gallery.

Best London tickets and deals 2026

Most popular London tickets right now

Book the most in-demand London tickets in 2026, from iconic attractions such as Buckingham Palace and the Tower of London to must-see tours and experiences. Secure your entry in advance and make the most of your time in the city.


Explore London tickets and deals for top experiences across the city. Compare options and book in advance to secure entry to popular attractions, shows and tours. Many experiences require advance booking, especially during busy periods, so planning ahead can help you make the most of your visit.

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London ticket deals and discounts

Save money on London’s top attractions, theatre shows and tours with online savings. From limited-time offers to seasonal promotions, booking in advance can help you secure the best prices on tickets before they’re gone.

New London tickets and experiences

Be among the first to book the latest London tickets and experiences. From newly opened attractions and immersive events to fresh theatre productions and unique tours, discover what’s new in the city and secure your spot early.

Seasonal favourites in London

Make the most of what’s on in London this season. From summer attractions and open-air experiences to family fun for the school holidays, explore popular seasonal tickets and book ahead to avoid missing out.

London combo tickets: see more for less

Make your budget go further with London ticket bundles. Pair top attractions such as the London Eye and river cruises, or choose multi-attraction passes to explore more of the city for less.

Which London tickets are right for you?

Use this quick guide to find the best tickets for your trip based on your time, budget and interests.

If you are... Best ticket option Why it's a good choice
Visiting London for the first time Attraction tickets See iconic sights like the London Eye, Tower of London and more
Short on time (1-2 days) Combo tickets and bundles Save time and money by combining top attractions in one ticket
Travelling on a budget Ticket deals and discounts Take advantage of online savings and limited-time offers on this page
Interested in theatre West End theatre tickets Get the best seats for top shows, including discounted deals
Staying longer (3+ days) Multi-attraction passes Explore more attractions at a lower overall cost
Wanting to explore beyond London Day trips from London Visit places like Stonehenge, Windsor and Oxford with ease
Two people cling to each other as they look down through the glass floor on one of Tower Bridge's walkways. Graphics on top show the wording "Sightseeing with London at your feet" and "London Makes it Possible".

London ticket FAQs

Do I need to book London tickets in advance?

While you can often buy tickets for attractions, theatre shows and tours on the day, allocations for popular experiences sometimes sell out, so it is best to book London tickets in advance to guarantee that you don’t miss out. This is especially true during busy seasons, such as school holidays and the build-up to Christmas, and at popular times such as weekends.

What’s the best ticket bundle for London?

The Total London Experience tour is the ideal option for those wishing to see London’s top sights in a short time – the one-day coach tour takes in St Paul’s Cathedral, the Tower of London, London Eye and the Changing the Guard ceremony. Or pair entry to Buckingham Palace with afternoon tea or Windsor Castle.

How can I see more for less in London?

Spot landmarks and get off near many of London’s top attractions on the Hop-on hop-off Bus Tour – with more than 60 stops across the city, it’s a great way to tick off those must-dos. Or pick up a London Pass to enjoy access to more than 100 attractions, tours and experiences for up to 10 consecutive days.

What are the most popular London tickets?

The most popular London tickets include long-running musicals The Lion King, Phantom of the Opera and Mamma Mia!, must-visit landmarks such as Buckingham Palace, the London Eye, Tower of London, and the immersive Warner Bros. Studio Tour London – The Making of Harry Potter. Head out of town on a Windsor Castle, Stonehenge and Bath coach tour. Or, come winter, book a spot on the Christmas Lights Bus Tour.