Burberry world flagship store

Burberry, established 1856, is an iconic British luxury brand, recognised globally for its innovative menswear, womenswear, childrenswear, accessory, beauty and fragrance collections.

With British designer Christopher Bailey at its helm for more than 10 years now (Bailey joined Burberry as Creative Director in 2001), the brand has soared from strength to strength. Revolutionising Burberry with glossy ad campaigns featuring well known names including Eddie Redmayne and Emma Watson, Bailey has sealed the label's position within traditional British heritage wear.

By exploring unique brand innovations such as Burberry Acoustic, Art of the Trench and 3D hologram runway shows, Burberry continues to connect heritage with pioneering technology and digital media.