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Prudential RideLondon Cycling Show Free

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Prudential RideLondon Cycling Show at ExCeL London. Image courtesy of RideLondon.
Visit the free Prudential RideLondon Cycling Show for merchandise, activities and celebrity appearances. Read More


Join 50,000 cycling fans and visit the epic Prudential RideLondon Cycling Show at ExCeL London.

Part of the wider Prudential RideLondon festival of cycling, this free show helps to connect and inspire cyclists and would-be riders of all ages and abilities.

Seek out major cycling brands, who are showcasing their latest trends, and discover accessories, clothes and cycling must-haves. You can also enjoy special guest appearances from professional cyclists and personalities, who have included Sir Chris Hoy, the Wiggle cycling team and stunt display team Actions Sports Tours in previous years.

More details of exhibitors and special appearances are yet to be released, so check back nearer the time.

Plan your Prudential RideLondon weekend

On Saturday, jump on your bike for the FreeCycle to enjoy a leisurely ride around London on closed roads, stopping off at the six Festival Zones. Later in the day, watch the world's best female cyclists compete in the Classique on a central route, and experience the eye-catching spectacle that is the Brompton World Championship.

On Sunday, there’s a whole host of activities along the route of the RideLondon-Surrey 100, RideLondon-Surrey 46 and RideLondon-Surrey 19. Plus, enjoy the thrilling RideLondon-Surrey Classic, where 150 professionals ride through London as part of the UCIWorldTour.

Prices and Opening Times

Event FREE

Opening Times

Thursday 1 August: 10am to 8pm

Friday 2 August: 10am to 8pm

Saturday 3 August: 9am to 5pm

Venue Details & Map

ExCeL London

1 Western Gateway
E16 1XL
+44 (0)20 7069 5000
Public transport:
Tube: Canning Town (Jubilee line) Train: DLR (Docklands Light Railway) Custom House for ExCeL West or Prince Regent for ExCeL East & ICC London

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