Princi is an authentic Italian bakery and pizzeria in the heart of Soho. You can grab a tray and heap it with warmed pizza slices, salads and pastries or sit in the small pizzeria restaurant to the left for a more formal experience. Princi serves breakfast, lunch and dinner along with beers, wine and Italian coffee.

There can often be a queue as everything is first come first serve, but this buzzing café serves great Italian comfort food.

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Venue Details & Map


135 Wardour Street
+44 20 7478 8888
Yelp Reviews

4.0 out of 5 based on 245 reviews

Top 5 reviews of Princi

1.0 out of 5 5 July 2016
by Zoë R.

My boyfriend and I ordered two pizzas from here on Friday night, delivered by UberEats. As we ate the pizzas, my boyfriend bit down on a piece of GLASS that was in the pizza. We called the restaurant to let them know. They didn't even apologise, told us to contact UberEats and hung up.

Would NOT recommend you eat here as the customer service is a disgrace and they clearly do not have any...more

4.0 out of 5 10 June 2016
by Alison A.

If you are hungering for a crapton of vegetables and salad mixes (think the type you can get at the Whole Foods pick-your-poison food bar), Princi is definitely the place to hit up. They rotate out the salad selections often, and there is a mix of straight veg (broccoli and green beans, beets, dressed salad greens) to the heartier options like chickpeas and mozzarella cubes, tuna or chicken...more

3.0 out of 5 7 June 2016
by Ally H.

My friends love this place and I can see why - sort of. But for me, it really doesn't tick many boxes.

One things, it so busy and chaotic. People are milling around constantly looking for seats. You have to move your seat to let them pass every few minutes which gets tiresome.

The food is good but when it's so busy - I just order the easiest and quickest thing to eat so have only had the...more

3.0 out of 5 17 April 2016
by Artemis H.

We originally planned to come here for a breakfast or dinner sessions but both times packed out we found time to go for lunch instead. We were only craving the pizza so we made a beeline for their selections. There's an open counter where you can order the pizza available, you go pay and choose your seats. Definitely not table service here. What service we did gte was a bit miffed.

We chose...more

4.0 out of 5 25 March 2016
by Neil H.

Visited here Saturday night and it was packed , we had trouble finding a seat , it's set out with long canteen style tables and is very lively.

We settled for coffee , pear & chocolate slice and Pasterina (ricotta & candied fruit tart) and it did not disappoint it was very tasty .

There is a wide choice of Milano style cuisine from bread,cake,pizza to salads and a selection of hot food.


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