Itsu is a chain of Japanese restaurants that has emerged in recent times. The interior is very designer, with conveyor belts of sushi sliding past the glass shop front and little stools to perch on. The menu is a totally original mix of Japanese and European dishes. The plates are colour coded according to price. Itsu does not take reservations, but kindly asks their guests to entertain themselves in the bar area whilst waiting for a table.
18-20 Regent Street, London Haymarket, London, SW1Y 4PH
For More Information:
+44 (0)20 7930 2680
Delicious high standard sushi plus other stuff I haven't tried yet.
My only problem is the strangely sullen and serious atmosphere in all Itsus I've been to. Diners frown and whisper, if they even talk at all. It's bizarre. There's also a slightly smug vibe about this place...'this is where I come and this is what I eat and I'm cutting edge because of it' in a pathetic sort of 'Time Out...more
There a few of these fab sushi restaurants dotted around.
The great thing is you can either eat in or take-away. I much prefer to sit down and enjoy but on the odd occasion I have had to grab a sushi pack and run!
The miso soup is a must! I know it sounds quite boring but theirs is particularly good. I have tried a few different miso soups from various Japanese restaurants and canteens and...more
The Itsu chain has been expanding quite rapidly in London, offering Japanese food along the lines of the Pret A Manger posh fast food experience
This location is brave, locating themselves a few doors down from the Japan Centre or perhaps they're relying on that group of people who would have an intrinsic love of Japanese food.
Perhaps in response to local stiff competition, the decor at...more
My my my, this itsu is HUGE! Wow. The only thing is that it has a semi open kitchen/ prep area, so you see what the staff gets up to... sometimes that is not the best thing.
The veg dumpling (for a change from the salmon box, which is normally ok but rice is a tad hard and not the right kind of short grain; alsoI am not too sure about the salad dressing) soup is extremely wholesome and...more
I'm on a mission to find the best sushi bar within walking distance of work (Wells Street off Ox Street). So far, this is the winner.
I like my sushi simple, and really fresh. I'll go for a salmon nigiri and edamame, with green tea or water. Not much to ask for, right?
It was just perfect here, though I'm not keen on paying extra for soy/wasabi, and so far - kicks Wasabi's ass. Avoid Wasabi...more