The Moomin Shop


The Moomin family have their very own shop in Covent Garden. Inside, you can buy books, toys and merchandise, all displayed in little blue Moomin "houses", with all sorts of goodies to tempt young and old. Serious fans of Moomintroll, his family and friends are spoilt for choice, too, with rare memorabilia and limited-edition items for sale, including prints of the original illustrations.

This content has been supplied by The Moomin Shop

Venue Details & Map

The Moomin Shop

Market Building
Covent Garden Piazza
+44 (0)20 7240 7057
Public transport:
Covent Garden, Underground
Yelp Reviews

4.5 out of 5 based on 12 reviews

Top 5 reviews of The Moomin Shop

5.0 out of 5 6 April 2016
by Joanne M.

The Moomins shop is a hidden gem that can be found in Covent Garden. People tend to miss this shop as they are too busy dashing around, watching the amazing array of street entertainment going on or looking at the shops on the ground floor. Moomins shop is you see not based on the ground floor so easily missed as in fact to get to it you have to go through a door and then up some narrow...more

5.0 out of 5 9 April 2015
by Krupa K.

Magical! I love the stairway entrance, fills you with excitement and then you suddenly burst into moomin heaven with everything moomin you could ever want! I was obsessed with the cartoon as a child and it was my absolute favourite, I was so happy when I found out the moomin shop was opening and it was everything I expected and really took me back to my childhood. Next stop :moomin land!more

5.0 out of 5 11 February 2015
by Justyna M.

The Moomin family have been given their very own shop in Covent Garden! Beautiful products and great experience. The staff was very friendly and I will definitely be back!more

4.0 out of 5 9 September 2014
by Leila K.

Gorgeous fun for children and Japanese tourists, the staircase up to an almost larger selection of Muumi products than in Forum Helsinki. Two lovely store attendants, not pushy or intrusive at all. The staircase art and the Niiskuneiti and Muumipeikko atop the stairs is the best photo-op for kids.

They have Volume 1-5 of the English Muumi DVDs, and soft and hard cover versions of books.


4.0 out of 5 7 July 2014
by Pammie R.

Up a winding staircase decorated with decals of moomins and trees, the sense of mystery deepens and the anticipation grows. You know it's going to be something special, but, what will be through those magical doors?!

Every Moomin thing you could ever want, that's what!

The Moomin Shop is home to cuddly toys, bags, lunch boxes, fridge magnets, pencils, baby bibs, notebooks, badges, tea...more

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