Abercrombie & Fitch is an American designer brand producing clothing of the American lifestyle for over one hundred years.
This content has been supplied by Abercrombie & Fitch
Venue Details & Map
Abercrombie & Fitch
7 Burlington GardensMayfairLondonW1S 3ES
- +44 (0)20 7297 9409
- Public transport:
- Piccadilly Circus, Underground
Thought the clothing is not exactly in my age bracket, I do tend to get the odd piece of apparel from A&F. The areas are dimly lit and the clothes are laid out as if you were in a personal shoppers walk in wardrobe.
It is a beautiful shop and I found the staff very helpful. I was looking for a specific item of clothing I saw on a dummy in the window and a sales assistant who was sweeping the...more
I've been into this shop just to have a browse only, didn't really
purchase anything whatsoever. The staff are very volatile, aggressive,
and incredibly rude. Every time when I walk into the main entrance doors
of A&F in Mayfair, it's like I'm entering the Spearmint Rhino
Gentleman's Club, without the lap dancers and the wine bar. A&F is
simply Hellbound: Hellraiser; that's only when I'm...more
Deafening music and a chaotic system of clothes. No one can find anything, neither the customers nor even the - very very young - personnel. It smells like in places where no young folk should be ... (ahem). Due to the darkness one cannot see the colour of clothes properly.
Even if you buy anything of any colour, because you would not see it anyway, you have mastered the A&F-challenge and...more
Sightseeing tour of London for visitors:
Buckingham Palace - check
Big Ben - check
Trafalgar Square - check
Leicester square - check, if I must
Soho - check
Carnaby Street - check
Abercrombie & Fitch, errrr.
Yes, it is true, I used to bring visitors to London here to laugh at the people in the shop. Music so loud you think you're in a nightclub, blacked out windows so you can't properly see...more
Just like American tourists are obsessed with Topshop, the Irish are obsessed with American brands. Gap, American Eagle, Tommy Hilfiger, Benetton (in the 90s). But the motherload is Abercrombie.
So I finally visited (paid homage?) to the London branch today. Horrific.
It is frankly disturbing how much emphasis is placed on ogling the staff. Cos they look amazing, are they failed models.. were...more