Abercrombie & Fitch


Abercrombie & Fitch is an American designer brand producing clothing of the American lifestyle for over one hundred years.

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Venue Details & Map

Abercrombie & Fitch

7 Burlington Gardens
+44 (0)20 7297 9409
Public transport:
Piccadilly Circus, Underground
Book a taxi on +44 (0)844 556 0706 or with London's biggest car service app
Yelp Reviews

3 out of 5 based on 64 reviews

Top 5 reviews of Abercrombie & Fitch

5.0 out of 5 26 June 2015
by Thomas V.

The Abercrombie Flagship in London really is something special. I know there are a lot of people who dislike the Abercrombie brand but they're gradually changing their ways. Gone are the ubiquitous torso's, dimly lit rooms and emphasis on the store staff's beauty. They're no longer referred to as models but as brand representatives. The clothing, what this is really all about, got an update...more

4.0 out of 5 14 April 2014
by Rayan D.

Thought the clothing is not exactly in my age bracket, I do tend to get the odd piece of apparel from A&F. The areas are dimly lit and the clothes are laid out as if you were in a personal shoppers walk in wardrobe.

It is a beautiful shop and I found the staff very helpful. I was looking for a specific item of clothing I saw on a dummy in the window and a sales assistant who was sweeping the...more

1.0 out of 5 10 March 2013
by Patrick L.

I've been into this shop just to have a browse only, didn't really

purchase anything whatsoever. The staff are very volatile, aggressive,

and incredibly rude. Every time when I walk into the main entrance doors

of A&F in Mayfair, it's like I'm entering the Spearmint Rhino

Gentleman's Club, without the lap dancers and the wine bar. A&F is

simply Hellbound: Hellraiser; that's only when I'm...more

1.0 out of 5 31 December 2012
by Ucman S.

Lets take a your of the shop, shall we.

You enter the store and see a shirtless guy and a blonde giggling and laughing (every single time, yes every single time).

You will have a row of tall blonde guys saying "hey how you doin?" without waiting for an answer. (typical american)

You brush past them and enter a very nice mansionly building with tall racks full of colourful clothes. You however...more

1.0 out of 5 22 October 2012
by Evamari K.

Deafening music and a chaotic system of clothes. No one can find anything, neither the customers nor even the - very very young - personnel. It smells like in places where no young folk should be ... (ahem). Due to the darkness one cannot see the colour of clothes properly.

Even if you buy anything of any colour, because you would not see it anyway, you have mastered the A&F-challenge and...more

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