Pure is a healthy food shop offering salads, flatbread sandwiches and smoothies.

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Venue Details & Map


47 Goodge Street
+44 (0)20 7436 3601
Public transport:
Goodge Street, Underground
Book a taxi on +44 (0)844 556 0706 or with London's biggest car service app
Yelp Reviews


4 out of 5 based on 11 reviews

Top 5 reviews of Pure

4.0 out of 5 30 October 2013
by Janice L.

Love their combination of salads available at their counter. Portion is huge although price is also slightly steep. There are pre made combinations as well as 'choose your own' combos. You choose from the type of meat and salad dressing to any extra toppings. For a smaller lunch, you can also choose from their pre made salad boxes that does stuff like lentils and quinoa.

They also do hot...more

4.0 out of 5 5 March 2012
by Dev N.

This is an awesome place if you like salads. I get lunch here every now and then.

A bang for your buck given the location and salad portions are large.

If you dont want a salad on their menu you can get one made using their salad bar.

I haven't tried out the smoothies or coffee here yet.

Not ideally a place if you are looking to sit down and relax while eating. It is perfect for a quick...more

4.0 out of 5 1 October 2009
by hazzo

A nice place. The clue is in the name, Pure California. Think power foods, brain boost, jumble juice, fat burning boost!

All pure and simple. Exactly what it says on the can!more

4.0 out of 5 19 June 2009
by Molly R.

This afternoon, while searching for a healthy spot for lunch, my friend and I agreed to try Pure California. Being ex-Californians ourselves, we were both excited and skeptical all at once.

The overwhelming menu of salad options was helpfully explained through by the lovely man behind the salad bar. He was very patient and friendly indeed. Thank you, good sir.

I had a crazy salad......more

4.0 out of 5 21 April 2008
by Echo

The ideal healthy lunch option without feeling hungry afterwards. You can more or less choose exactly what you want in your box as described below, which is a great feature. Plus the smoothies and muffins taste amazing. If you just want a snack, then simply grab a container of nuts or maybe a little houmous and carrots.

The little touch of pure organic I like the best is displayed in the...more

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