Twenty years after the banning of cigarette advertising on shop fronts this reworked Marlboro sign is back where it once belonged – a beacon to the local smokers above a former newsagents. Now in gloss black and clear acrylic, and lit internally with ultraviolet is this sickly slick relic, a phantom of advertising past or, as cigarettes are removed from view and their wrappers made a uniform, muddy tone, a sign of things to come?
Opening times: 24 Hours / 1–3July
83 Redchurch Street, London E2 7DJ
Venue Details & Map
83 Redchurch StreetLondonE2 7DJ