Expected to go live in early 2014, a Dot London web address will enable people to identify products, content and services with London.
The move will make it easier for people to search for London restaurants, theatres, museums, accommodation, attractions and more.
If you’re a business or community group, you can acquire the memorable top-level domain to strengthen your brand and enable more people to find your website.
And if you’re a London resident, you will be able to get your own space on the web, yourname.london, to associate yourself with the place where you live.
If you would like to be connected to the best big city on earth, opt for a web address ending .london.
For more information, see mydotlondon.com